About Us
Led by digital marketing corporate trainer Russell Easther, Client Generators is an agency that works with law firms across Australia. We’re committed to helping small and mid-sized law firms succeed in today’s digital age. Client Generators provides customised digital marketing strategies that increase your visibility, encourage client engagement, and establish your credibility in the legal industry.
Our agency understands the unique challenges that legal professionals face when it comes to marketing their services. These range from navigating advertising regulations to engaging with the right audience. With his expertise in website design, SEO, and Google Ads campaigns, Russell Easther can craft tailored solutions that prepare your firm for success.
We’re not just marketers, we’re your partners in building a strong online presence that reflects your firm's expertise and values. Our goal is to empower law firms looking to attract new clients and build their credibility to stay ahead of the competition.
Hi, I’m Russell, I lead the account service and business development. I love watching our client’s grow their business
With over 20 years of digital marketing experience, Russell Easther has established himself as a leader in crafting tailored SEO and lead generation solutions for law firms. As the Director of Client Generators, he leverages his extensive expertise to help legal practices enhance their online visibility, attract qualified leads, and grow their client base in an increasingly competitive digital landscape.
Russ’s career in digital marketing began in 2001, spanning hands-on roles and strategic leadership positions. Over the years, he has honed his skills across various facets of the digital marketing ecosystem, enabling him to develop comprehensive strategies that address the unique challenges faced by law firms. Whether it’s optimising websites for search engines, managing local SEO campaigns, or implementing innovative lead generation tactics, Russ combines data-driven insights with creative execution to deliver measurable results.
A seasoned digital marketing trainer and consultant, Russ has spent over a decade leading workshops designed to upskill individuals and teams in digital marketing. His workshops, conducted across Australia, Asia, and the South Pacific, have empowered marketing professionals, government departments, and businesses to navigate the complexities of digital channels with confidence. His training sessions are renowned for their actionable insights and practical approaches, which he brings directly to law firms working with Client Generators.
Russ understands that law firms require more than generic digital strategies; they need solutions tailored to their specific areas of practice, client demographics, and geographic markets. His deep understanding of the legal industry’s nuances allows him to craft campaigns that resonate with prospective clients, ensuring maximum impact for each marketing dollar spent.
From optimising for high-intent legal keywords to creating compelling content that positions firms as thought leaders, Russ ensures his clients stand out in a crowded marketplace.